Upcoming events

Industry Session: Making VR Work for Audiences 20 Nov at 10:00

Zillah Watson, Commissioning Editor for Virtual Reality at the BBC, on how to make VR work for audiences.

DocLab Live: Machine Rituals 20 Nov at 20:00

Live cinema event about artificial intelligence and the intangible dance between man and machine.

Financing Market: IDFA Crossmedia Forum 2017 20 Nov at 11:45

New media projects will be pitched for a broad audience of attending broadcasters and other decision makers from around the world.

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Exactitudes

A huge photographic collection of meticuously documented human identities and the similarities between them.

Rotterdam-based photographer Ari Versluis and profiler Ellie Uyttenbroek have worked together since October 1994. Inspired by a shared interest in the striking dress codes of various social groups, they have systematically documented numerous identities over the last 14 years. Rotterdam’s heterogeneous, multicultural street scene remains a major source of inspiration for Ari Versluis and Ellie Uyttenbroek, although since 1998 they have also worked in cities abroad.

They call their series Exactitudes: a contraction of exact and attitude. By registering their subjects in an identical framework, with similar poses and a strictly observed dress code, Versluis and Uyttenbroek provide an almost scientific, anthropological record of people’s attempts to distinguish themselves from others by assuming a group identity. The apparent contradiction between individuality and uniformity is, however, taken to such extremes in their arresting objective-looking photographic viewpoint and stylistic analysis that the artistic aspect clearly dominates the purely documentary element.

Wim van Sinderen, Senior Curator Museum of Photography, The Hague

Project details

Year of development :1994 - 2008
Created by:Ari Versluis and Ellie Uyttenbroek

Available formats

Official website

http://www.exactitudes.com