Past events

Live: Super Stream Me 26 Nov 2015 at 20:00

A look back on one of the most ruthless live streaming experiments ever with Tim Den Besten and Nicolaas Veul as well as several special guests.

Live: VR Cinema Showcase 24 Nov 2015 at 20:00

Virtual reality pioneers show their latest works and reflect on both the hype and artistic potential of virtual reality and immersive media.

Live: The Art of Artificial Intelligence 23 Nov 2015 at 20:00

Live cinema event on artificial intelligence, including live presentations of Kyle McDonald, Dries Depoorter and Ross Goodwin.

more events

Network Effect

An interactive collage of an endless stream of video clips, messages and other visual noise, reflecting the frenetic restlessness that characterizes the Internet.

This interactive collage featuring a never-ending torrent of video clips, messages, figures, lists and other visual noise plays with our natural desire to see and follow everything. A click on one of the keywords at the top of the screen sets off tens of thousands of Internet search results. The word “sing,” for example, triggers a wave of singers and a cacophony of read-aloud Twitter messages about the pleasure of singing. An antagonizing counter indicates how many people are singing at that moment, while graphics illustrate the frequency of the word on the Internet, and a rolling newsfeed announces topical singing-related matters. The sense of urgency we experience is further enhanced by the agitated hubbub of the tweets being read aloud and a background heartbeat. There’s an overwhelming sense that time is running out. The data can only be watched once every 24 hours, and viewing time is limited to around seven minutes – depending on the average life expectancy in our country. But a random piece of trivia still catches our attention, and before we know it we’re trawling through a list of synonyms for “sing.” This is a provocative encounter, with the Internet taking on the role of seducer, mirage and intoxicant.

Selected for IDFA 2015 and eligible for the IDFA DocLab Award for Digital Storytelling and the IDFA DocLab Award for Immersive Non-Fiction.

Presented as part of the DocLab: Seamless Reality program by IDFA and De Brakke Grond as an interactive installation from 19-29 November.

Project details

Year of development :2015
Created by:Jonathan Harris & Greg Hochmuth

Available formats

Official website

http://www.networkeffect.io