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DocLab at SXSW 2012

IDFA DocLab presents two sessions on interactive documentary at SXSW. With Jeremy Mendes (NFB), Marshall Heald (SBS Australia) and Caspar Sonnen (IDFA DocLab).

For the fourth consecutive year, the SXSW Film & Interactive festival in Austin invited IDFA DocLab to organize a small guest program. This year, on Monday 12 March, we present two panels on digital documentary storytelling in collaboration with the National Film Board Canada and SBS Australia.

The panels are part of SXSW’s new Digital Domain program, which also includes a panel by Condition One (selected for the DocLab Competition 2011).

Interactive Doc Showcase: Best of IDFA DocLab
Monday, March 12, 3:30PM – 4:30PM
Austin Convention Center, Austin Suite

Documentary has always been the genre that embraced new forms of cinematic storytelling and artistic experiments. As a result, documentary cinema has also been one of the most fruitful places for successful digital innovation and interactive storytelling. What are some of the best examples and most exciting new genres that emerged in recent years? Caspar Sonnen, Curator of IDFA DocLab, showcases some of his favorite projects that are breaking out of the boundaries of linear cinema.

Producing An Award-Winning Interactive Documentary
Monday, March 12 2012, 5:00PM – 6:00PM
Austin Convention Center, Austin Suite

What makes a good interactive documentary? How do you reach a global audience and how are interactive storytelling, the web and digital media changing the art of documentary cinema?

Panel discussion with IDFA DocLab curator Caspar Sonnen, Jeremy Mendes (creator of www.bear71.nfb.ca and other interactive documentaries for the National Film Board of Canada) and Marshall Heald (Manager Digital Media and Content Distribution at SBS Australia, producer of Goa Hippy Tribe).

Jeremy Mendes
Creator at National Film Board of Canada

Jeremy Mendes is a Vancouver based artist with over 10 years experience working on interactive projects. He specializes in Art Direction, Creative Direction, Design and Illustration. His experience spans interactive design, motion design, information design, creative conceptual work, storytelling, brand development and advertising.

He is currently working on several interactive projects with the National Film Board of Canada. Bear 71 is the 2nd of these projects to be released, following This Land (website). These interactive projects truly capitalize on his collective experience — requiring an understanding of story, culture, art and design. And importantly, how these elements are conveyed through interactive experiences.

Marshall Heald
Mgr Digital Media & Content DistributionSBS Australia

Marshall is the Manager of Digital Media and Content Distribution at SBS. Over the last ten years he’s developed multimedia projects in partnership with many of Australia’s major companies and cultural institutions including The Australia Council, Telstra, Qantas, The National Gallery, NSW FTO, The ABC, Triple J, The SAFC and The National Museum.

Caspar Sonnen
Curator IDFA DocLab & New Media Coord IDFA

Caspar Sonnen is the new media coordinator for the International Documentary Film Festival Amsterdam (IDFA) and curator of the festival’s IDFA DocLab, a competition program for new forms of documentary and interactive storytelling. In 2008, Sonnen founded IDFA DocLab to create a platform for interactive and multimedia documentary storytelling that expands the genre beyond traditional cinema. Since 2009, Sonnen also curates an annual IDFA DocLab guest program at SXSW. Besides his work at IDFA, he is co-founder and programmer of the Open Air Film Festival Amsterdam.

Event information

  • When: 2012-03-12 at 15:30
  • Venue Name: Austin Convention Centre, Austin Suite
  • Venue address: 
  • With: Jeremy Mendes, Marshall Heald & Caspar Sonnen
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