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The Wilderness Downtown

For Arcade Fire’s “We Used to Wait”, celebrated music video director Chris Milk’s combines music video iconography with the computer’s multi-screen potential to create a multimedia narrative that unfolds as the song progresses.

This interactive music video of the song “We Used to Wait” by the American indie band Arcade Fire was made partly to exhibit the power of the new web standard HTML 5 and Google’s browser Chrome. Director Chris Milk combines music video iconography with the computer’s multi-screen potential, going a step further than a simple split screen. In The Wilderness Downtown, windows are stacked digitally over one another so that scenes play out on multiple levels.

Before viewing, the visitor enters the address where he or she grew up or another that will evoke some sense of nostalgia. This interactive application then accesses images of that location from Google Maps and Google Street View and integrates them in the multimedia narrative that unfolds as the song progresses. Pop-up windows then appear and disappear at various positions, displaying custom-made images in an exciting choreography, showing nature gradually taking over the user-selected neighborhood, much as the multiple pop-ups take over the screen. This project will be screened during The Web Rocks, a live showcase of online and interactive music documentaries.

Arcade Fire – The Wilderness Downtown from Chris Milk on Vimeo.

Project details

Year of development :2010
Created by:Chris Milk

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